From the
middle of it.

What I’m learning while building Wavehaus Creative.

I’m currently preparing Wavehaus Creative to become a social media management agency I can operate full-time. I’m not at that point yet, so my main focus is getting useful experience and learning what the work actually requires.

I have a client who is letting me manage their social media. That gives me experience with planning content, communicating with a business, working with the content that is available, and making adjustments when needed.

I want Wavehaus Creative to look professional, but I also want the business to be based on real work. Right now, building experience and improving the process are more important than making the agency look bigger than it is.

Why I’m not limiting my content to one topic.

A lot of content advice says to choose one niche and stay focused on it. I understand why that works, but it does not match what I want from my personal content.

My life includes college, my job, Wavehaus Creative, digital products, personal projects, music, festivals, technology, travel, friendships, and dating. If I only posted about one of those things, my content would leave out most of what I actually do.

The consistent part should be my personality and how I present the content. The topics can change depending on what is happening in my life.

How music and festivals fit into my plans.

Music, concerts, and festivals are some of my main personal interests. I want them to be part of my content because they are already part of my life.

I’m also interested in DJing and in the way events market themselves online. For now, I can start by documenting the events I attend and testing different types of content.